People have asked us, "Why digital editions"? "What are they for"? "What advantage over the hardcopy editions"? The answer is simple: In today's fast paced business environment a business person needs to accomplish tasks fast, expediently. One has to achieve certain tasks while the candle is still burning -- while the spark of interest is still alive! If the candle dies out, if that spark goes out, opportunities will be lost, and in today's economic environment the art world cannot afford to lose opportunities. "Time is Money", especially if you're paying employees to do the work you don't have time to do yourself. The Digital Editions of our Directories come on CDs. You just insert them into the CD drive and you're ready to work with the data. There's no need to retype this data because it's already there for you to manipulate as you wish. You can sort it according to your particular preference; you can seek out all galleries that deal in sculptures, or in oil paintings, or in Figurative Art, or in whatever subject you choose. It is easy to search for a particular word and find all those entries that contain that word. And there are a million other ways you can use the data. With Hardcopy Editions, you have the data printed on a hard page. You cannot manipulate this data as fast and expedient as the data in digital format. For example, say you wanted to send a letter to all those galleries on page xxx. With the Hardcopy Edition you would have to retype every gallery name and address onto labels before printing these out to stick on envelopes. But with the Digital Editions all you do is Copy/Paste into a label program and you've just saved yourself many hours of work! That's just one example of the practicality of the Digital Editions. There are many, many other examples. Digital Editions help you achieve your objectives much faster. But if the saying "time is money" doesn't really apply to your situation, well, then, you'll do just fine with the Hardcopy Editions. . |